Content Marketing

Your content is great.
Receives thousands of views.
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UTM Parameter Builder for Content Marketing

Key benefits of using UTM Parameters in content marketing

Traffic Insights

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Know exactly from which source brought the visitors got to your blog.

Influencer Insights

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Know exactly how much traffic came from whom to your blog!

Campaign Insights

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Know exactly how many conversions were brought by your blog!

FAQ

How should I track my article, if we paid our partner to promote a link to our blog on their website?

You can use the following template:

  • campaign source: use a name of your partner
  • campaign medium: use a keyword referral
  • campaign name: use name of your ongoing campaign
  • campaign content (optional) use this for example when your partner is linking multiple links. By doing so you will be able to differentiate what link brought the most traffic.

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